Sony Music India ✓

YouTube @sonymusicindia Film 📍 India

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Subscribers

71.7M

🔥 Buzz rank

#42 ▼3

Total Views

77.47B

Videos

12.2K

Channel age

16 yrs

Est. monthly earnings

$49.7K – $96K

📊 Content format · share of recent views

▶️ 97%

⚡ Shorts 3% · ▶️ Long-form 97% — brands place & price integrations differently across the two.

How we estimate

~82.9M recent monthly views × an estimated ad RPM of $0.62–$1.19 per 1,000 views — adjusted for Film content and a IN audience. About 3% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $596.5K – $1.15M. Excludes sponsorships, memberships & merch. Full methodology →

Known for

1.11M views Bandhu 2.0 Is Here to Steal Your Heart🌴🔥 #cocktail2 #sahidkapoor #kritisanon #rashmikamandanna

713K views Phir Le Aya Dil - Audio Lyrical | Arijit Singh | Ranbir Kapoor, Priyanka Chopra | Pritam | Barfi

703.2K views Main Jahaan Rahoon - 8K/4K Video | Akshay Kumar, Katrina K | Himesh Reshammiya | Namastey London

▶️ Featured Video

25.4M views

📈 Performance

Typical video

13.1K–58.1K views

Median 24.2K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

25.4× / week

Most active on Thursdays — consistent output keeps an engaged, sponsor-ready audience.

761.1K

Avg views / video

7.3K

Avg likes

532

Avg comments

1.03%

Engagement rate

25.4

Uploads / week

6.33M

Lifetime avg / video

1.1K

Views / subscriber

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2009 — 16 years ago.

🏆Ranked #15 among all influencers on SocialDB.

🎯Top Film influencer — #2 in the niche.

👁️Averages 761.1K views per video.

📤Posts about 25.4× per week.

💬1.03% engagement rate.

🚀Gained 100K subscribers in the last 7 days.

📱3% of recent uploads are Shorts.

🛡️ Audience credibility

54/100 Fair

Est. 72% real, active audience · Medium fake-follower risk.
Low view-through (~1.1%) — many subscribers don't watch, a sign of an inactive or inflated audience.
1.03% engagement — above the ~1% typical for this size.

Est. authentic audience

72%

Fake-follower risk

Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 52% Female 48%

Age · peak 18-24

13-178%

18-2432%

25-3431%

35-4416%

45+13%

Top geographies

India58%
United States12%
United Kingdom5%
Pakistan4%
United Arab Emirates3%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Sony Music India's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

Patreon

Amazon Affiliate

AG1

Shopify

Nebula

Audible

Rocket Money

Robinhood

Incogni

About

Welcome to Sony Music India's official YouTube channel, the ultimate destination for music enthusiasts and fans of the Indian music scene. Immerse yourself in a world of melodies, rhythms, and harmonies as we proudly present "Sony Music India - Home To India's Biggest Music Hits."

Step into a realm where musical brilliance knows no bounds, and every beat resonates with the heartbeat of a nation. With a legacy that spans genres and generations, our channel is a testament to the power of music to unite, inspire, and captivate. From timeless classics to contemporary chart-toppers, we curate a diverse range of sounds that cater to every palate.

hit that subscribe button and become a part of our musical family. Tune in daily to satiate your cravings for remarkable tunes, captivating visuals, and the sheer joy that great music brings.

👉 Subscribe: - https://www.youtube.com/@SonyMusicIndia/videos