PewDiePie

PewDiePie ✓

YouTube @pewdiepie Lifestyle (sociology) 📍 Japan
Visit YouTube 💰 Sponsor PewDiePie 🤝 Collab with PewDiePie 🎤 Book Event Appearance ⚔ Compare ☆ Watch Own this channel?
Subscribers
110M
🔥 Buzz rank
#41,786 ▼31024
Total Views
29.5B
Videos
4.7K
Channel age
16 yrs
Est. monthly earnings
$20K – $38.5K
112.86M total audience across 3 platforms
YouTube · 110M Twitch · 1.76M 🔴 TikTok · 1.1M
How we estimate
~6.49M recent monthly views × an estimated ad RPM of $3.08–$5.94 per 1,000 views — adjusted for Lifestyle (sociology) content and a JP audience. Yearly ≈ $239.8K – $462.4K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

I installed Linux (so should you)8.01M views I installed Linux (so should you) I'm DONE with Google7.53M views I'm DONE with Google I Drew Every Day for 365 Days..... *it was painful*6.93M views I Drew Every Day for 365 Days..... *it was painful* Thanks for 15 years6.78M views Thanks for 15 years

▶️ Featured Video

8.01M views

📈 Performance

Typical video
2.01M–4.02M views
Median 2.74M — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
0.5× / week
Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.
3.09M
Avg views / video
173K
Avg likes
7.4K
Avg comments
5.84%
Engagement rate
0.5
Uploads / week
6.33M
Lifetime avg / video
268
Views / subscriber
0%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2010 — 16 years ago.
🏆Ranked #5 among all influencers on SocialDB.
🎯Top Lifestyle (sociology) influencer — #2 in the niche.
👁️Averages 3.09M views per video.
📤Posts about 0.5× per week.
💬5.84% engagement rate.
🏅Earned the Red Diamond Award for passing 100M subscribers.
📍Based in Japan.

🛡️ Audience credibility

78/100 Good
  • Est. 86% real, active audience · Low fake-follower risk.
  • 5.84% engagement — above the ~1% typical for this size.
Est. authentic audience
86%
Fake-follower risk
Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 22% Female 78%
Age · peak 18-24
13-177%
18-2431%
25-3430%
35-4420%
45+12%
Top geographies
  • Japan52%
  • United States14%
  • United Kingdom6%
  • India5%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands PewDiePie's audience is most likely to respond to — from detected sponsorships in this niche.

Amazon Affiliate Keeps Patreon Shopify Incogni Dbrand BetterHelp Nebula Audible Genshin Impact

About

I make videos.

📸 Gallery

I tried to make a Manga MY trillion $Dollar Project is finally OUT! Ending the vlogs. Never been this disappointed.. Our Old Man Is Getting Old I Fixed YouTube ! I Trained My Own AI... It beat ChatGPT Nothing Sweeter Than This Moment

Recent videos

I tried to make a Manga
1.31M views · 11 days ago
MY trillion $Dollar Project is finally OUT!
3.3M views · 1 month ago
Ending the vlogs.
1.87M views · 1 month ago
Never been this disappointed..
1.78M views · 2 months ago
Our Old Man Is Getting Old
1.94M views · 3 months ago
I Fixed YouTube !
3M views · 3 months ago
I Trained My Own AI... It beat ChatGPT
2.5M views · 4 months ago
Nothing Sweeter Than This Moment
1.48M views · 4 months ago
am I in trouble for this?
1.44M views · 5 months ago
I Spent 24 Hours Drawing at an Anime Studio
4.51M views · 5 months ago
CLOSING A CHAPTER
2.36M views · 6 months ago
Everything is different..
1.95M views · 7 months ago

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

Marques Brownlee Marques Brownlee 53% Dadcars Dadcars 52% Retro Game Corps Retro Game Corps 50% Ben and Emily Ben and Emily 47% Linus Tech Tips Linus Tech Tips 46% Military Vehicle Reviews Military Vehicle Reviews 45%

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