Mark Rober

Mark Rober

YouTube @markrober Entertainment 📍 United States
Subscribers
79.1M
🔥 Buzz rank
#4
Total Views
17.75B
Videos
262
Channel age
14 yrs
Est. monthly earnings
$180K – $351.2K
83M total audience across 2 platforms
YouTube · 79.1M TikTok · 3.9M
📊 Content format · share of recent views
⚡ 56%
▶️ 44%
⚡ Shorts 56%  ·  ▶️ Long-form 44% — brands place & price integrations differently across the two.
How we estimate
~164.95M recent monthly views × an estimated ad RPM of $2.45–$4.73 per 1,000 views — adjusted for Entertainment content and a US audience. About 56% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $2.16M – $4.21M. Excludes sponsorships, memberships & merch. Full methodology →

Known for

▶️ Featured Video

43.26M views

📈 Performance

Typical video
11.36M–22.91M views
Median 17.49M — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
0.9× / week
Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.
43.94M
Avg views / video
729.5K
Avg likes
3.2K
Avg comments
1.67%
Engagement rate
0.9
Uploads / week
67.75M
Lifetime avg / video
224
Views / subscriber
56%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2011 — 14 years ago.
🏆Ranked #10 among all influencers on SocialDB.
🎯Top Entertainment influencer — #2 in the niche.
👁️Averages 43.94M views per video.
📤Posts about 0.9× per week.
💬1.67% engagement rate.
🚀Gained 400K subscribers in the last 7 days.
📱56% of recent uploads are Shorts.

🛡️ Audience credibility

90/100 Excellent
  • Est. 93% real, active audience · Low fake-follower risk.
  • Healthy view-through — roughly 56% of subscribers watch each video.
  • 1.67% engagement — above the ~1% typical for this size.
Est. authentic audience
93%
Fake-follower risk
Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 53% Female 47%
Age · peak 18-24
13-1711%
18-2430%
25-3429%
35-4419%
45+11%
Top geographies
  • United States46%
  • United Kingdom8%
  • Canada7%
  • Australia4%
  • India5%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Mark Rober's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Patreon Amazon Affiliate AG1 Surfshark Epidemic Sound Shopify Audible NordVPN Incogni

About

Former NASA engineer. Current CrunchLabs founder and friend of science.

Answers to some common questions:

1) I make a monthly toy we build together on a video, that gets delivered to your house that teaches you to think like an engineer. Check it out at- https://crunchlabs.com
2) I studied Mechanical Engineering in School. I did my undergrad at BYU and Masters at USC.
3) I worked for NASA JPL for 9 years, 7 of which were working on the Curiosity Rover (I made a video about it you should def totes watch cause it's probably my favorite of all my videos). Then I made some Halloween costumes. Then I worked for Apple in their Special Projects Group doing Product Design as a Mechanical Engineer for 5 years. Then in 2022 I created CrunchLabs to deliver monthly toys that teach you to think like an engineer.

📸 Gallery

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