JYP Entertainment ✓

YouTube @jypentertainment Pop Music

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Subscribers

32M

🔥 Buzz rank

#41,800 ▼31026

Total Views

27.49B

Videos

2.8K

Channel age

18 yrs

Est. monthly earnings

$72.3K – $139.6K

📊 Content format · share of recent views

▶️ 95%

⚡ Shorts 5% · ▶️ Long-form 95% — brands place & price integrations differently across the two.

How we estimate

~66.64M recent monthly views × an estimated ad RPM of $1.14–$2.20 per 1,000 views — adjusted for Pop Music content. About 5% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $867.5K – $1.67M. Excludes sponsorships, memberships & merch. Full methodology →

Known for

45.16M views NMIXX(엔믹스) “Heavy Serenade” M/V

29.48M views Stray Kids "RUN IT" M/V

15.51M views ITZY “Motto” M/V

5.02M views JUN. K(준케이) "Midnight Ticket" M/V

▶️ Featured Video

45.16M views

📈 Performance

Typical video

40.7K–369.6K views

Median 82.1K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

6.5× / week

Most active on Thursdays — consistent output keeps an engaged, sponsor-ready audience.

2.38M

Avg views / video

61.4K

Avg likes

4.6K

Avg comments

2.77%

Engagement rate

6.5

Uploads / week

9.78M

Lifetime avg / video

859

Views / subscriber

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2008 — 18 years ago.

🏆Ranked #33 among all influencers on SocialDB.

🎯Top Pop Music influencer — #4 in the niche.

👁️Averages 2.38M views per video.

📤Posts about 6.5× per week.

💬2.77% engagement rate.

📱5% of recent uploads are Shorts.

🏅Earned the Diamond Play Button for passing 10M subscribers.

🛡️ Audience credibility

78/100 Good

Est. 86% real, active audience · Low fake-follower risk.
2.77% engagement — above the ~1% typical for this size.

Est. authentic audience

86%

Fake-follower risk

Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 46% Female 54%

Age · peak 25-34

13-1710%

18-2429%

25-3433%

35-4418%

45+10%

Top geographies

United States34%
India11%
United Kingdom8%
Brazil6%
Indonesia5%

Likely interests

MusicConcertsEntertainment

💚 Brand affinity

Estimated

Brands JYP Entertainment's audience is most likely to respond to — from detected sponsorships in this niche.

Patreon

Keeps

Amazon Affiliate

Fiverr

Skillshare

SeatGeek

AG1

Pawan Kalyan

About

JYPnation Official YouTube

Leader In Entertainment
is the value and goal that JYP Entertainment constantly pursues. JYP Entertainment strives to become the leading company of the global entertainment industry.

Founded by Asia's renowned producer Jin Young Park, the company has developed successful global artists, including god, Rain, Wonder Girls, 2PM, 2AM, miss A, GOT7, TWICE, Stray Kids, ITZY, Xdinary Heroes, NMIXX, KickFlip, and dodree in Korea; NiziU and NEXZ in Japan; BOY STORY, YAOCHEN, and CIIU in China; GIRLSET in the US.

JYP Entertainment is dedicated to discovering and developing creative, proactive talent. Under the core values of being a ‘Leading Company’ and ‘Respected Company,’ The company continues to pursue and realize our vision as a “Leader in Entertainment.”