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YouTube @carsales Lifestyle (sociology) 📍 Australia

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Subscribers

126K

🔥 Buzz rank

#2,546 ▼370

Total Views

66.65M

Videos

2.3K

Channel age

17 yrs

Est. monthly earnings

$3.4K – $6.6K

📊 Content format · share of recent views

▶️ 93%

⚡ Shorts 7% · ▶️ Long-form 93% — brands place & price integrations differently across the two.

How we estimate

~757.3K recent monthly views × an estimated ad RPM of $4.82–$9.29 per 1,000 views — adjusted for Lifestyle (sociology) content and a AU audience. About 7% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $40.8K – $78.8K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

111.2K views The Silverado Was Built for This! 2500km Through SA Nobody Recognises

85.3K views Top 5 Tradie Vehicles 2026: Best Utes and Work Cars

78K views Top 5 EVs 2026: The Best Electric Cars in Australia

74.7K views Top 5 Off-Road 4x4s 2026: Best 4WDs in Australia

▶️ Featured Video

111.2K views

📈 Performance

Typical video

1.7K–26.2K views

Median 4.6K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

8.3× / week

Most active on Thursdays — consistent output keeps an engaged, sponsor-ready audience.

21.2K

Avg views / video

201

Avg likes

Avg comments

1.21%

Engagement rate

8.3

Uploads / week

28.5K

Lifetime avg / video

529

Views / subscriber

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2008 — 17 years ago.

🏆Ranked #4,041 among all influencers on SocialDB.

🎯Top Lifestyle (sociology) influencer — #730 in the niche.

👁️Averages 21.2K views per video.

📤Posts about 8.3× per week.

💬1.21% engagement rate.

🚀Gained 1K subscribers in the last 7 days.

📱7% of recent uploads are Shorts.

🛡️ Audience credibility

56/100 Fair

Est. 73% real, active audience · Medium fake-follower risk.
Healthy view-through — roughly 17% of subscribers watch each video.
1.21% engagement — below the ~3.5% typical for this size.

Est. authentic audience

73%

Fake-follower risk

Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 22% Female 78%

Age · peak 18-24

13-178%

18-2432%

25-3431%

35-4416%

45+13%

Top geographies

Australia45%
United States18%
United Kingdom9%
New Zealand6%
Canada3%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands carsales's audience is most likely to respond to — from detected sponsorships in this niche.

Amazon Affiliate

Keeps

Patreon

Shopify

Nebula

BetterHelp

Audible

Genshin Impact

Surfshark

Incogni

About

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