Simple Vegan Recipes by Glue & Glitter ✓

YouTube @glueandglitter Lifestyle (sociology) 📍 United States

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Subscribers

11.5K

🔥 Buzz rank

#46,082 ▼33000

Total Views

2.67M

Videos

482

Channel age

16 yrs

Est. monthly earnings

$7 – $14

📊 Content format · share of recent views

⚡ 73%

▶️ 27%

⚡ Shorts 73% · ▶️ Long-form 27% — brands place & price integrations differently across the two.

How we estimate

~6.7K recent monthly views × an estimated ad RPM of $3.85–$7.43 per 1,000 views — adjusted for Lifestyle (sociology) content and a US audience. About 73% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $84 – $168. Excludes sponsorships, memberships & merch. Full methodology →

Known for

1.8K views Justin's Peanut Butter Chocolate Gems

1.7K views S'Mores Cookies!

1.7K views How to Make Pickled Peppers 🌶️ Pickled Chilies Using Any Peppers You Want!

1.7K views Instant Pot White Bean Soup (ingredients in caption!)

▶️ Featured Video

268 views

📈 Performance

Typical video

117–205 views

Median 142 — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

2.4× / week

Most active on Wednesdays — consistent output keeps an engaged, sponsor-ready audience.

643

Avg views / video

Avg likes

Avg comments

2.49%

Engagement rate

2.4

Uploads / week

5.5K

Lifetime avg / video

232

Views / subscriber

73%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2010 — 16 years ago.

🏆Ranked #8,476 among all influencers on SocialDB.

🎯Top Lifestyle (sociology) influencer — #1,779 in the niche.

👁️Averages 643 views per video.

📤Posts about 2.4× per week.

💬2.49% engagement rate.

📱73% of recent uploads are Shorts.

📍Based in United States.

🛡️ Audience credibility

44/100 Fair

Est. 67% real, active audience · High fake-follower risk.
2.49% engagement — below the ~5% typical for this size.

Est. authentic audience

67%

Fake-follower risk

High

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 19% Female 81%

Age · peak 18-24

13-1711%

18-2430%

25-3429%

35-4419%

45+11%

Top geographies

United States46%
United Kingdom8%
Canada7%
Australia4%
India5%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Simple Vegan Recipes by Glue & Glitter's audience is most likely to respond to — from detected sponsorships in this niche.

Amazon Affiliate

Keeps

Patreon

Shopify

Nebula

BetterHelp

Audible

Genshin Impact

Surfshark

Incogni

About

Who says vegan food has to be boring? These recipes sparkle with amazing flavors and textures that even non vegans will love! And the best part is that they're easy to make. Glue & Glitter uses gadgets and shortcuts to create easy vegan comfort food recipes for busy people. Subscribe today to get new, deliciously simple vegan recipes every week!

Hi! My name is Becky Striepe (rhymes with “sleepy”), and I am a vegan food writer and recipe developer. I have been vegan since 2006 and developing simple vegan recipes since 2008.

Glue & Glitter is all about creating simple vegan recipes for busy people. I try to steer away from special ingredients and focus on doable, delicious dishes that anyone can make. Let's cook, y'all!