Rockstar Games

Rockstar Games ✓

YouTube @rockstargames Action Game 📍 United States
Visit YouTube 💰 Sponsor Rockstar Games 🤝 Collab with Rockstar Games 🎤 Book Event Appearance ⚔ Compare ☆ Watch Own this channel?
Subscribers
13.3M
🔥 Buzz rank
#25 ▼2
Total Views
1.66B
Videos
418
Channel age
20 yrs
Est. monthly earnings
$22.4K – $43.2K
13.55M total audience across 2 platforms
YouTube · 13.3M Twitch · 251.8K
📊 Content format · share of recent views
⚡ 22%
▶️ 78%
⚡ Shorts 22%  ·  ▶️ Long-form 78% — brands place & price integrations differently across the two.
How we estimate
~10.22M recent monthly views × an estimated ad RPM of $2.80–$5.40 per 1,000 views — adjusted for Action Game content and a US audience. About 22% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $268.3K – $518.6K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

Grand Theft Auto VI Trailer 2170.99M views Grand Theft Auto VI Trailer 2 Grand Theft Auto VI: Official Cover Art Reveal12.93M views Grand Theft Auto VI: Official Cover Art Reveal GTA Online: Oscar Guzman Flies Again Now Available5.33M views GTA Online: Oscar Guzman Flies Again Now Available GTA Online: Money Fronts Now Available3.77M views GTA Online: Money Fronts Now Available

▶️ Featured Video

170.99M views

📈 Performance

Typical video
250.5K–1.35M views
Median 570.9K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
0.5× / week
Most active on Thursdays — consistent output keeps an engaged, sponsor-ready audience.
4.6M
Avg views / video
175.6K
Avg likes
14.7K
Avg comments
4.14%
Engagement rate
0.5
Uploads / week
3.96M
Lifetime avg / video
124
Views / subscriber
22%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2006 — 20 years ago.
🏆Ranked #130 among all influencers on SocialDB.
🎯Top Action Game influencer — #15 in the niche.
👁️Averages 4.6M views per video.
📤Posts about 0.5× per week.
💬4.14% engagement rate.
🚀Gained 100K subscribers in the last 7 days.
📱22% of recent uploads are Shorts.

🛡️ Audience credibility

90/100 Excellent
  • Est. 93% real, active audience · Low fake-follower risk.
  • Healthy view-through — roughly 35% of subscribers watch each video.
  • 4.14% engagement — above the ~1% typical for this size.
Est. authentic audience
93%
Fake-follower risk
Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 76% Female 24%
Age · peak 18-24
13-1716%
18-2434%
25-3428%
35-4415%
45+7%
Top geographies
  • United States46%
  • United Kingdom8%
  • Canada7%
  • Australia4%
  • India5%
Likely interests
GamingEsportsStreaming

💚 Brand affinity

Estimated

Brands Rockstar Games's audience is most likely to respond to — from detected sponsorships in this niche.

Patreon Amazon Affiliate Genshin Impact Keeps Opera GX Epidemic Sound Nebula War Thunder NordVPN World of Tanks

About

The official home of Rockstar Games on YouTube

📸 Gallery

Grand Theft Auto VI: Official Cover Art Reveal Grand Theft Auto VI: Official Cover Art Reveal LD Organics Presents: The 420 Event in GTA Online LD Organics Presents: The 420 Event in GTA Online Add Drift Tuning to Select New Vehicles in GTA Online Add Drift Tuning to Select New Vehicles in GTA Online New Deadline Duet Mode in GTA Online New Deadline Duet Mode in GTA Online

Recent videos

Grand Theft Auto VI: Official Cover Art Reveal
2.77M views · 15 days ago
Grand Theft Auto VI: Official Cover Art Reveal
12.93M views · 15 days ago
LD Organics Presents: The 420 Event in GTA Online
950.6K views · 2 months ago
LD Organics Presents: The 420 Event in GTA Online
590.8K views · 2 months ago
Add Drift Tuning to Select New Vehicles in GTA Online
364.5K views · 4 months ago
Add Drift Tuning to Select New Vehicles in GTA Online
317.6K views · 4 months ago
New Deadline Duet Mode in GTA Online
262.1K views · 4 months ago
New Deadline Duet Mode in GTA Online
201.2K views · 4 months ago
Celebrate the Holidays in GTA Online
278.2K views · 6 months ago
Celebrate the Holidays in GTA Online
250.5K views · 6 months ago
The Futuristic New Progen Luiva Supercar Arrives in GTA Online
168.1K views · 6 months ago
The Futuristic New Progen Luiva Supercar Arrives in GTA Online
214.9K views · 6 months ago

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

Fortnite Fortnite 55% SKIPPERS SKIPPERS 55% Cash Cash 55% FASH FASH 55% camman18 camman18 55% CaseOh CaseOh 55%

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