Roblox

Roblox

YouTube @roblox Action Game 📍 United States
Subscribers
7.17M
🔥 Buzz rank
#219
Total Views
417.07M
Videos
1.3K
Channel age
19 yrs
Est. monthly earnings
$3.7K – $7.2K
33.17M total audience across 2 platforms
YouTube · 7.17M TikTok · 26M
📊 Content format · share of recent views
⚡ 68%
▶️ 32%
⚡ Shorts 68%  ·  ▶️ Long-form 32% — brands place & price integrations differently across the two.
How we estimate
~3.99M recent monthly views × an estimated ad RPM of $2.80–$5.40 per 1,000 views — adjusted for Action Game content and a US audience. About 68% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $44.3K – $86.8K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

▶️ Featured Video

1.29M views

📈 Performance

Typical video
72K–166.3K views
Median 118.4K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
5.4× / week
Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.
171.6K
Avg views / video
4.8K
Avg likes
2.2K
Avg comments
4.05%
Engagement rate
5.4
Uploads / week
313.6K
Lifetime avg / video
58
Views / subscriber
68%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2006 — 19 years ago.
🏆Ranked #252 among all influencers on SocialDB.
🎯Top Action Game influencer — #29 in the niche.
👁️Averages 171.6K views per video.
📤Posts about 5.4× per week.
💬4.05% engagement rate.
🚀Gained 20K subscribers in the last 7 days.
📱68% of recent uploads are Shorts.

🛡️ Audience credibility

78/100 Good
  • Est. 86% real, active audience · Low fake-follower risk.
  • 4.05% engagement — above the ~1% typical for this size.
Est. authentic audience
86%
Fake-follower risk
Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 77% Female 23%
Age · peak 18-24
13-1713%
18-2436%
25-3430%
35-4412%
45+9%
Top geographies
  • United States46%
  • United Kingdom8%
  • Canada7%
  • Australia4%
  • India5%
Likely interests
GamingEsportsStreaming

💚 Brand affinity

Estimated

Brands Roblox's audience is most likely to respond to — from detected sponsorships in this niche.

Patreon Amazon Affiliate Genshin Impact Keeps Opera GX Epidemic Sound War Thunder Nebula World of Tanks NordVPN

About

Every day, millions of people come to Roblox to create, play, and connect with each other in experiences built by our global community of creators.

For more information, please visit https://corp.roblox.com/.

📸 Gallery

✉ Message Roblox

Reaching out to influencers is a Pro feature. Upgrade to message any influencer directly — perfect for brands and agencies booking sponsorships.

See Pro $9.95/mo →

Already Pro? Log in.

🎤 Event / appearance with Roblox

Booking an event / appearance is a Pro feature. Upgrade to book Roblox for an in-person or virtual appearance — payment held safely in escrow until the event is done.

See Pro $9.95/mo →

Already Pro? Log in.