Olivia Lawson

Olivia Lawson

YouTube @oliviafitlawson Physical Fitness 📍 United Kingdom
Subscribers
309K
Total Views
25.38M
Videos
646
Channel age
6 yrs
Est. monthly earnings
$1.8K – $3.6K
📊 Content format · share of recent views
2%
▶️ 98%
⚡ Shorts 2%  ·  ▶️ Long-form 98% — brands place & price integrations differently across the two.
How we estimate
~414.8K recent monthly views × an estimated ad RPM of $4.55–$8.78 per 1,000 views — adjusted for Physical Fitness content and a GB audience. About 2% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $22.2K – $42.8K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

▶️ Featured Video

39.5K views

📈 Performance

Typical video
20.1K–38.8K views
Median 28.6K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
/ week
Most active on Mondays — consistent output keeps an engaged, sponsor-ready audience.
32.7K
Avg views / video
1.4K
Avg likes
69
Avg comments
4.36%
Engagement rate
3
Uploads / week
39.3K
Lifetime avg / video
82
Views / subscriber
2%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2020 — 6 years ago.
🏆Ranked #2,723 among all influencers on SocialDB.
🎯Top Physical Fitness influencer — #14 in the niche.
👁️Averages 32.7K views per video.
📤Posts about per week.
💬4.36% engagement rate.
📱2% of recent uploads are Shorts.
🏅Earned the Silver Play Button for passing 100K subscribers.

🛡️ Audience credibility

90/100 Excellent
  • Est. 93% real, active audience · Low fake-follower risk.
  • Healthy view-through — roughly 11% of subscribers watch each video.
  • 4.36% engagement — above the ~3.5% typical for this size.
Est. authentic audience
93%
Fake-follower risk
Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 57% Female 43%
Age · peak 18-24
13-177%
18-2431%
25-3430%
35-4420%
45+12%
Top geographies
  • United Kingdom44%
  • United States18%
  • Ireland5%
  • Australia5%
  • Canada4%
Likely interests
FitnessHealthNutritionWellness

💚 Brand affinity

Estimated

Brands Olivia Lawson's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Epidemic Sound Amazon Affiliate Gymshark your neighborhood climbing

About

Movement should lift you up, not bring you down.

FIT WITH LIV METHOD

Hi, I’m Olivia- qualified gym instructor and a busy mum of 3 beautiful children. I am redefining what achieving your fitness goals should look like. Fitness is different for everyone and you deserve an approach that truly understands your needs no matter the age.

I am on a mission to revolutionize the fitness industry from the era of onerous and exhausting workouts to results driven, smart movement that guarantees lasting results, while being kind to your body and mind.

With over 500 FREE workout videos and structured monthly programs, I have something for everyone.

📸 Gallery

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