Minority Mindset

Minority Mindset

YouTube @minoritymindset Society 📍 United States
Subscribers
2.49M
🔥 Buzz rank
#42,049 ▼31037
Total Views
290.03M
Videos
2.4K
Channel age
10 yrs
Est. monthly earnings
$23.5K – $45.3K
How we estimate
~6.7M recent monthly views × an estimated ad RPM of $3.50–$6.75 per 1,000 views — adjusted for Society content and a US audience. Yearly ≈ $281.6K – $543.1K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

▶️ Featured Video

408.9K views

📈 Performance

Typical video
133.2K–251.4K views
Median 190.3K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
5.4× / week
Most active on Tuesdays — consistent output keeps an engaged, sponsor-ready audience.
217.2K
Avg views / video
6.2K
Avg likes
780
Avg comments
3.23%
Engagement rate
5.4
Uploads / week
119.5K
Lifetime avg / video
116
Views / subscriber
0%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2015 — 10 years ago.
🏆Ranked #723 among all influencers on SocialDB.
🎯Top Society influencer — #26 in the niche.
👁️Averages 217.2K views per video.
📤Posts about 5.4× per week.
💬3.23% engagement rate.
🏅Earned the Gold Play Button for passing 1M subscribers.
📍Based in United States.

🛡️ Audience credibility

90/100 Excellent
  • Est. 93% real, active audience · Low fake-follower risk.
  • Healthy view-through — roughly 9% of subscribers watch each video.
  • 3.23% engagement — above the ~2% typical for this size.
Est. authentic audience
93%
Fake-follower risk
Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 48% Female 52%
Age · peak 18-24
13-178%
18-2432%
25-3431%
35-4416%
45+13%
Top geographies
  • United States46%
  • United Kingdom8%
  • Canada7%
  • Australia4%
  • India5%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Minority Mindset's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Patreon Coinbase Amazon Affiliate Robinhood Raycon OKX Uphold Shopify Storyblocks

About

What's up everybody? I am Jaspreet Singh.

I'm the founder/Chief Executive Money Nerd at Briefs Media - https://www.briefs.co

On YouTube, I'm the host of The Minority Mindset Show. I'm on a mission to help spread financial education. Say goodbye to boring personal finance!

Check out our website: https://www.theminoritymindset.com

NEW VIDEOS EVERY WEEK! Subscribe so you don't miss our newest videos.

📸 Gallery

✉ Message Minority Mindset

Reaching out to influencers is a Pro feature. Upgrade to message any influencer directly — perfect for brands and agencies booking sponsorships.

See Pro $9.95/mo →

Already Pro? Log in.

🎤 Event / appearance with Minority Mindset

Booking an event / appearance is a Pro feature. Upgrade to book Minority Mindset for an in-person or virtual appearance — payment held safely in escrow until the event is done.

See Pro $9.95/mo →

Already Pro? Log in.