Lutely ✓

YouTube @joinlutely Hip Hop Music 📍 United States

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Subscribers

88.4K

🔥 Buzz rank

#43,892 ▼31601

Total Views

163.36M

Videos

2.8K

Channel age

11 yrs

Est. monthly earnings

$57 – $133

92.6K total audience across 2 platforms

YouTube · 88.4K TikTok · 4.2K

📊 Content format · share of recent views

⚡ 96%

⚡ Shorts 96% · ▶️ Long-form 4% — brands place & price integrations differently across the two.

How we estimate

~561.5K recent monthly views × an estimated ad RPM of $1.75–$3.38 per 1,000 views — adjusted for Hip Hop Music content and a US audience. About 96% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $684 – $1.6K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

1.25M views 33 Years Later We're All Still In Awe

487.7K views The Linkin Park & Jay-Z Collab That Created A Masterpiece

395.3K views Can't Believe Clint Eastwood Was Built Off This Beat

101.1K views How Freddie Mercury Got His Unique Voice

📈 Performance

Typical video

983–2.4K views

Median 1.8K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

2.3× / week

Most active on Wednesdays — consistent output keeps an engaged, sponsor-ready audience.

57.3K

Avg views / video

877

Avg likes

Avg comments

1.58%

Engagement rate

2.3

Uploads / week

58.8K

Lifetime avg / video

1.8K

Views / subscriber

96%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2015 — 11 years ago.

🏆Ranked #4,712 among all influencers on SocialDB.

🎯Top Hip Hop Music influencer — #27 in the niche.

👁️Averages 57.3K views per video.

📤Posts about 2.3× per week.

💬1.58% engagement rate.

📱96% of recent uploads are Shorts.

📍Based in United States.

🛡️ Audience credibility

56/100 Fair

Est. 73% real, active audience · Medium fake-follower risk.
Healthy view-through — roughly 65% of subscribers watch each video.
1.58% engagement — below the ~5% typical for this size.

Est. authentic audience

73%

Fake-follower risk

Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 48% Female 52%

Age · peak 25-34

13-179%

18-2428%

25-3432%

35-4417%

45+14%

Top geographies

United States46%
United Kingdom8%
Canada7%
Australia4%
India5%

Likely interests

MusicConcertsEntertainment

💚 Brand affinity

Estimated

Brands Lutely's audience is most likely to respond to — from detected sponsorships in this niche.

Dbrand

Keeps

Amazon Affiliate

Cash App

Patreon

AG1

About

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