ルンルン / Lunlun【にじさんじ】

ルンルン / Lunlun【にじさんじ】

YouTube @lunlun_nijisanji Video Game Culture 📍 Japan
Subscribers
908K
🔥 Buzz rank
#1,494 ▲375
Total Views
141.84M
Videos
626
Channel age
2 yrs
Est. monthly earnings
$3.2K – $6.6K
📊 Content format · share of recent views
⚡ 84%
▶️ 16%
⚡ Shorts 84%  ·  ▶️ Long-form 16% — brands place & price integrations differently across the two.
How we estimate
~8.52M recent monthly views × an estimated ad RPM of $2.24–$4.32 per 1,000 views — adjusted for Video Game Culture content and a JP audience. About 84% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $39K – $78.9K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

▶️ Featured Video

355.5K views

📈 Performance

Typical video
48.5K–142.1K views
Median 68.3K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
5.2× / week
Most active on Mondays — consistent output keeps an engaged, sponsor-ready audience.
385.4K
Avg views / video
24.7K
Avg likes
270
Avg comments
6.47%
Engagement rate
5.2
Uploads / week
226.6K
Lifetime avg / video
156
Views / subscriber
84%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2024 — 2 years ago.
🏆Ranked #1,517 among all influencers on SocialDB.
🎯Top Video Game Culture influencer — #41 in the niche.
👁️Averages 385.4K views per video.
📤Posts about 5.2× per week.
💬6.47% engagement rate.
🚀Gained 2K subscribers in the last 7 days.
📱84% of recent uploads are Shorts.

🛡️ Audience credibility

90/100 Excellent
  • Est. 93% real, active audience · Low fake-follower risk.
  • Healthy view-through — roughly 42% of subscribers watch each video.
  • 6.47% engagement — above the ~3.5% typical for this size.
Est. authentic audience
93%
Fake-follower risk
Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 71% Female 29%
Age · peak 18-24
13-1713%
18-2436%
25-3430%
35-4412%
45+9%
Top geographies
  • Japan52%
  • United States14%
  • United Kingdom6%
  • India5%
Likely interests
GamingEsportsStreaming

💚 Brand affinity

Estimated

Brands ルンルン / Lunlun【にじさんじ】's audience is most likely to respond to — from detected sponsorships in this niche.

Amazon Affiliate Keeps Patreon Genshin Impact Shopify Dbrand OMEN War Thunder Luke Anderton of Nebula

About

にじさんじ(じむしょ)所属あやかき(ゆにっと)のもうじゅう、ルンルンだよ!いっぱいおしゃべりしていっぱい遊んでいっぱいたべます

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