League of Legends ✓

YouTube @leagueoflegends Action-adventure Game 📍 United States

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Subscribers

16M

🔥 Buzz rank

#41,833 ▼31026

Total Views

9.66B

Videos

1.8K

Channel age

17 yrs

Est. monthly earnings

$5.3K – $10.3K

📊 Content format · share of recent views

⚡ 43%

▶️ 57%

⚡ Shorts 43% · ▶️ Long-form 57% — brands place & price integrations differently across the two.

How we estimate

~3.33M recent monthly views × an estimated ad RPM of $2.80–$5.40 per 1,000 views — adjusted for Action-adventure Game content and a US audience. About 43% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $63.8K – $123.9K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

1.27M views Back from the Brink | Locke Champion Cinematic - League of Legends

1.26M views trip to the fountain in 1, 2, 3, 4…

1.21M views “i am giving you the option to win this game”

847.8K views Locke Champion Spotlight | Gameplay - League of Legends

▶️ Featured Video

1.27M views

📈 Performance

Typical video

50.9K–162.6K views

Median 100.9K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

4.3× / week

Most active on Wednesdays — consistent output keeps an engaged, sponsor-ready audience.

180.9K

Avg views / video

5.1K

Avg likes

276

Avg comments

2.98%

Engagement rate

4.3

Uploads / week

5.49M

Lifetime avg / video

604

Views / subscriber

43%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2009 — 17 years ago.

🏆Ranked #101 among all influencers on SocialDB.

🎯Top Action-adventure Game influencer — #5 in the niche.

👁️Averages 180.9K views per video.

📤Posts about 4.3× per week.

💬2.98% engagement rate.

📱43% of recent uploads are Shorts.

🏅Earned the Diamond Play Button for passing 10M subscribers.

🛡️ Audience credibility

54/100 Fair

Est. 72% real, active audience · Medium fake-follower risk.
Low view-through (~1.1%) — many subscribers don't watch, a sign of an inactive or inflated audience.
2.98% engagement — above the ~1% typical for this size.

Est. authentic audience

72%

Fake-follower risk

Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 70% Female 30%

Age · peak 18-24

13-1714%

18-2432%

25-3431%

35-4413%

45+10%

Top geographies

United States46%
United Kingdom8%
Canada7%
Australia4%
India5%

Likely interests

GamingEsportsStreaming

💚 Brand affinity

Estimated

Brands League of Legends's audience is most likely to respond to — from detected sponsorships in this niche.

Patreon

Genshin Impact

Amazon Affiliate

Keeps

Epidemic Sound

WIZZ and animation

War Thunder

World of Tanks

World of Warships

G FUEL

About

Recently recognized as the most played video game in the world—100 million play every month—League of Legends® is a multiplayer online battle arena game (MOBA).

Players choose a role from an expanding cast of powerful champions and join forces in strategic, fast-paced gameplay to take control of the enemy’s end of the battlefield.

Sign up for a free League of Legends account at http://riot.com/signup