Khushi Malhotra ✓

YouTube @khushiiimalhotra Fashion 📍 India

Visit YouTube 💰 Sponsor Khushi Malhotra 🤝 Collab with Khushi Malhotra 🎤 Book Event Appearance ⚔ Compare ☆ Watch Own this channel?

Subscribers

726K

🔥 Buzz rank

#1,007 ▼71

Total Views

514.07M

Videos

579

Channel age

9 yrs

Est. monthly earnings

$1.4K – $3.2K

📊 Content format · share of recent views

⚡ 90%

10%

⚡ Shorts 90% · ▶️ Long-form 10% — brands place & price integrations differently across the two.

How we estimate

~11.21M recent monthly views × an estimated ad RPM of $0.97–$1.86 per 1,000 views — adjusted for Fashion content and a IN audience. About 90% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $17.3K – $38.5K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

2.51M views Transition went wrong | Abhi phone gir jataa 🤭😂 #ytshorts #transition #transitions #explore #viral

2.38M views Did you missed my saree GRWM 🥹 #saree #sareelove #sareefashion #sarees #sareedraping #grwm #ytshort

2M views GRWM in Saree 🖤| Khushi Malhotra #grwm #indianfashion #saree #sareelove #sareefashion #viral #love

1.82M views GRWM in SAREE 🩵💛| Khushi Malhotra #saree #ytshorts #indianfashion #grwm #makeup #getreadywithme

📈 Performance

Typical video

10K–14.7K views

Median 11K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

3.7× / week

Most active on Tuesdays — consistent output keeps an engaged, sponsor-ready audience.

702K

Avg views / video

19.4K

Avg likes

225

Avg comments

2.8%

Engagement rate

3.7

Uploads / week

887.9K

Lifetime avg / video

708

Views / subscriber

90%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2017 — 9 years ago.

🏆Ranked #1,726 among all influencers on SocialDB.

🎯Top Fashion influencer — #3 in the niche.

👁️Averages 702K views per video.

📤Posts about 3.7× per week.

💬2.8% engagement rate.

🚀Gained 4K subscribers in the last 7 days.

📱90% of recent uploads are Shorts.

🛡️ Audience credibility

64/100 Good

Est. 78% real, active audience · Medium fake-follower risk.
2.8% engagement — around average for this size.

Est. authentic audience

78%

Fake-follower risk

Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 23% Female 77%

Age · peak 25-34

13-179%

18-2428%

25-3432%

35-4417%

45+14%

Top geographies

India58%
United States12%
United Kingdom5%
Pakistan4%
United Arab Emirates3%

Likely interests

FashionShoppingLifestyleBeauty

💚 Brand affinity

Estimated

Brands Khushi Malhotra's audience is most likely to respond to — from detected sponsorships in this niche.

Amazon Affiliate

Keeps

Shopify

BetterHelp

Surfshark

Patreon

Caraway

About

Welcome to my channel! ✨

📩 For collaborations:

I create ethnic fashion, beauty, and hair care content to inspire your best looks! From GRWM videos to hair styling tips, I bring you everything you need to slay effortlessly. As a cabin crew, I also share glimpses of my journey in the skies!

Subscribe and join my journey to 1 Million! Let’s make every look unforgettable.

📍 Follow me on Instagram: @khushiiimalhotra