Dan Scholes | DSM | Music Producer ✓

YouTube @dsmmusicofficial Electronic Music 📍 United Kingdom

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Subscribers

🔥 Buzz rank

#56,577 ▼40714

Total Views

55.4K

Videos

Channel age

6 yrs

📊 Content format · share of recent views

⚡ 91%

⚡ Shorts 91% · ▶️ Long-form 9% — brands place & price integrations differently across the two.

Known for

2.7K views Day in the life of a music producer and yes sometimes its just untangling cables 😂 #musicproducer

1.6K views Turning a demo into a One Republic-style Pop Anthem #musicproducer #songproduction #musicproduction

1.4K views An artist sent me this demo and wanted a Taylor Swift inspired pop track #musicproducer

1.4K views Turning a demo into a Craig David-inspired RnB Pop track #musicproduction #musicproducer

▶️ Featured Video

1.1K views

📈 Performance

Typical video

283–888 views

Median 735 — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

0.1× / week

Most active on Mondays — consistent output keeps an engaged, sponsor-ready audience.

938

Avg views / video

Avg likes

Avg comments

1.26%

Engagement rate

0.1

Uploads / week

1.7K

Lifetime avg / video

Views / subscriber

91%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2019 — 6 years ago.

🏆Ranked #20,985 among all influencers on SocialDB.

🎯Top Electronic Music influencer — #139 in the niche.

👁️Averages 938 views per video.

📤Posts about 0.1× per week.

💬1.26% engagement rate.

📱91% of recent uploads are Shorts.

📍Based in United Kingdom.

🛡️ Audience credibility

46/100 Fair

Est. 68% real, active audience · Medium fake-follower risk.
Views far exceed subscriber count — strong reach beyond their core base.
1.26% engagement — below the ~5% typical for this size.

Est. authentic audience

68%

Fake-follower risk

Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 50% Female 50%

Age · peak 18-24

13-1711%

18-2430%

25-3429%

35-4419%

45+11%

Top geographies

United Kingdom44%
United States18%
Ireland5%
Australia5%
Canada4%

Likely interests

MusicConcertsEntertainment

💚 Brand affinity

Estimated

Brands Dan Scholes | DSM | Music Producer's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

Patreon

Shopify

Audible

Cash App

Squarespace

Nebula

Amazon Affiliate

Genshin Impact

Bavaria

About

Hey — I’m Dan Scholes, a music producer and artist mentor based in the UK, specialising in pop, indie-pop and singer-songwriter genres. With over 20 years of industry experience, I help independent artists bring their vision to life — from the early demos, right through to release.

Whether you’re looking for full production or simply need expert support to plan and promote your next release, I offer a hands-on, personalised approach that’s helped artists land millions of streams, radio play, and placements in film and TV.

Thanks to remote production tools, I regularly work with artists across the UK, Europe, the USA, Canada and beyond— helping them make bold creative choices and release music with confidence.