Chris Spargo

Chris Spargo ✓

YouTube @chrisspargo Society 📍 United Kingdom
Visit YouTube 💰 Sponsor Chris Spargo 🤝 Collab with Chris Spargo 🎤 Book Event Appearance ⚔ Compare ☆ Watch Own this channel?
Subscribers
324K
🔥 Buzz rank
#1,183 ▼261
Total Views
35.85M
Videos
64
Channel age
12 yrs
Est. monthly earnings
$6K – $11.6K
📊 Content format · share of recent views
1%
▶️ 99%
⚡ Shorts 1%  ·  ▶️ Long-form 99% — brands place & price integrations differently across the two.
How we estimate
~1.74M recent monthly views × an estimated ad RPM of $3.50–$6.75 per 1,000 views — adjusted for Society content and a GB audience. About 1% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $72.4K – $139.7K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

What happens if you sell multipack items separately?2.45M views What happens if you sell multipack items separately? Why is this symbol hidden everywhere in the UK?2.3M views Why is this symbol hidden everywhere in the UK? Why did UK crisp packets swap colours?1.52M views Why did UK crisp packets swap colours? A day in the life of the UK1.43M views A day in the life of the UK

▶️ Featured Video

2.45M views

📈 Performance

Typical video
242.6K–761.4K views
Median 472.6K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
0.7× / week
Most active on Mondays — consistent output keeps an engaged, sponsor-ready audience.
578.9K
Avg views / video
22K
Avg likes
1.8K
Avg comments
4.1%
Engagement rate
0.7
Uploads / week
560.2K
Lifetime avg / video
111
Views / subscriber
1%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2013 — 12 years ago.
🏆Ranked #2,662 among all influencers on SocialDB.
🎯Top Society influencer — #79 in the niche.
👁️Averages 578.9K views per video.
📤Posts about 0.7× per week.
💬4.1% engagement rate.
🚀Gained 3K subscribers in the last 7 days.
📱1% of recent uploads are Shorts.

🛡️ Audience credibility

80/100 Excellent
  • Est. 87% real, active audience · Low fake-follower risk.
  • Views far exceed subscriber count — strong reach beyond their core base.
  • 4.1% engagement — above the ~3.5% typical for this size.
Est. authentic audience
87%
Fake-follower risk
Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 52% Female 48%
Age · peak 25-34
13-179%
18-2428%
25-3432%
35-4417%
45+14%
Top geographies
  • United Kingdom44%
  • United States18%
  • Ireland5%
  • Australia5%
  • Canada4%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Chris Spargo's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Patreon Coinbase Incogni Amazon Affiliate Babbel Raycon HelloFresh Robinhood Shopify

About

Answering life's smallest questions

Contact info at chrisspargo.co.uk

📸 Gallery

British cities are a game design nightmare Why is this bin everywhere in the UK? Why is this pavement made of concrete? Why Tesco is switching to QR codes The banned Pot Noodle ad that changed TV forever It's 90% more efficient. You probably won't like it. How many unique Penguin jokes are there? What happens when you switch a hearing aid to the T position?

Recent videos

British cities are a game design nightmare
329.8K views · 16 days ago
Why is this bin everywhere in the UK?
389.7K views · 1 month ago
Why is this pavement made of concrete?
268.2K views · 1 month ago
Why Tesco is switching to QR codes
370K views · 1 month ago
The banned Pot Noodle ad that changed TV forever
224.5K views · 2 months ago
It's 90% more efficient. You probably won't like it.
763.6K views · 2 months ago
How many unique Penguin jokes are there?
174.8K views · 3 months ago
What happens when you switch a hearing aid to the T position?
648.7K views · 3 months ago
Can Royal Mail actually deliver this?
472.6K views · 3 months ago
The government is legally required to drive you over this bridge*
1.02M views · 4 months ago
Do you really need to pre-heat the oven?
473.6K views · 5 months ago
Why does British copyright law have a "Peter Pan clause"?
529.9K views · 5 months ago

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

Christian Reeve Podcast Clips Christian Reeve Podcast Clips 62% Real Crime Real Crime 62% Epic History Epic History 61% Leah Gordone Leah Gordone 47% International Defence Analysis International Defence Analysis 47% Astrum Astrum 36%

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