🤝
Make a deal with carwow
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Subscribers
11.1M
Total Views
5.5B
Videos
3.5K
Channel age
12 yrs
Known for
▶️ Featured Video
4.7M views
🎯 Reach quality
Subscriber activation · Solid
7.8%
Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.
Recent vs all-time
-45%
Recent videos average 865.1K vs an all-time 1.6M/video — recent uploads run below the all-time norm — much of the lifetime views sit in an older catalogue.
📈 Performance
Typical video
242.1K–807.4K views
Median 544.4K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
9.8× / week
Most active on Saturdays — consistent output keeps an engaged, sponsor-ready audience.
865.1K
Avg views / video
20K
Avg likes
1.3K
Avg comments
9.8
Uploads / week
1.6M
Lifetime avg / video
499
Views / subscriber
50%
Shorts (recent views)
15m 58s
Typical video length
💡 Facts
🗓️Joined YouTube in 2014 — 12 years ago.
🏆Ranked #327 among all influencers on SocialDB.
🎯Top Motorsport influencer — #1 in the niche.
👁️Averages 865.1K views per video.
📤Posts about 9.8× per week.
🏅Earned the Diamond Play Button for passing 10M subscribers.
📍Based in United Kingdom.
💚 Brand affinity
EstimatedBrands carwow's audience is most likely to respond to — from detected sponsorships in this niche.
About
I'm Mat Watson, and you're watching Carwow.
Whether you're after in-depth advice on your next new car or simply want to watch the most exciting drag races on YouTube you'll find it all right here on the world's best car channel.
And for everything else - from comprehensive reviews, real car prices or advice you can trust - head over to Carwow.
This IS how car-changing should feel.
📸 Gallery
Recent videos
New Lexus steer-by-wire!
40K views · 5 days ago
Can Audi's new RS5 finally beat the BMW M3 in a drag race?
786.1K views · 5 days ago
The new 650hp Hyundai Ioniq 6N is TOO FAST!
90.4K views · 6 days ago
I specced my dream Pagani!
313.3K views · 6 days ago
NEW Porsche Turbo v Lambo Revuelto: DIAL CAM DRAG RACE! 🔥
125.1K views · 7 days ago
Who has the best steering wheel? Audi, BMW or Hyundai?!
209.9K views · 8 days ago
New Porsche Cayenne Turbo: This Shouldn't Be Legal
792.5K views · 8 days ago
Imagine daily driving a Pagani... 😮💨
263K views · 9 days ago
This is the best car America has ever made!
243.6K views · 10 days ago
NOTHING beats Porsche brakes!
125.8K views · 11 days ago
Lamborghini Huracan STO v Maserati GT2 Stradale: DRAG RACE
638.5K views · 11 days ago
How quiet is a Bentley? TESTED! 🤫
273.8K views · 12 days ago
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Frequently asked questions
How much does carwow charge for a sponsorship?
carwow hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact carwow for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify carwow, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many subscribers does carwow have?
carwow has 11,100,000 subscribers on YouTube.
✉ Message carwow
Reaching out to influencers is a Pro feature. Upgrade to message any influencer directly — perfect for brands and agencies booking sponsorships.
- ✓ Message any influencer from their listing
- ✓ The influencer gets notified by email
- ✓ Manage every conversation in one inbox
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🎤 Event / appearance with carwow
Booking an event / appearance is a Pro feature. Upgrade to book carwow for an in-person or virtual appearance — payment held safely in escrow until the event is done.
- ✓ Book them for events, livestreams, panels & more
- ✓ carwow gets notified by email
- ✓ Fee held in escrow, released after the appearance
Already Pro? Log in.
🚀
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