Bonafide with Luke Bona ✓

YouTube @bonafidelukebona Entertainment 📍 Australia

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Subscribers

4.2K

🔥 Buzz rank

#1,374 ▼142

Total Views

513.1K

Videos

416

Channel age

1 yrs

Est. monthly earnings

$17 – $34

📊 Content format · share of recent views

⚡ 88%

12%

⚡ Shorts 88% · ▶️ Long-form 12% — brands place & price integrations differently across the two.

How we estimate

~40.7K recent monthly views × an estimated ad RPM of $3.07–$5.91 per 1,000 views — adjusted for Entertainment content and a AU audience. About 88% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $204 – $408. Excludes sponsorships, memberships & merch. Full methodology →

Known for

1.7K views Socceroos Silence The US Doubters! 🇦🇺

1.7K views Driverless Taxis Are Coming To Australia… But Are They Safe? | Bonafide with Luke Bona Podcast

1.3K views Are Sydney Stadiums' Full-Strength Beers Actually Better? | Taste Test

1.2K views Is the Juvenile Justice System Broken? | James Glissan

▶️ Featured Video

1.7K views

📈 Performance

Typical video

207–915 views

Median 663 — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

14.3× / week

Most active on Thursdays — consistent output keeps an engaged, sponsor-ready audience.

664

Avg views / video

Avg likes

Avg comments

1.41%

Engagement rate

14.3

Uploads / week

1.2K

Lifetime avg / video

122

Views / subscriber

88%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2025 — 1 year ago.

🏆Ranked #10,578 among all influencers on SocialDB.

🎯Top Entertainment influencer — #780 in the niche.

👁️Averages 664 views per video.

📤Posts about 14.3× per week.

💬1.41% engagement rate.

🚀Gained 2.5K subscribers in the last 7 days.

📱88% of recent uploads are Shorts.

🛡️ Audience credibility

56/100 Fair

Est. 73% real, active audience · Medium fake-follower risk.
Healthy view-through — roughly 16% of subscribers watch each video.
1.41% engagement — below the ~5% typical for this size.

Est. authentic audience

73%

Fake-follower risk

Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 50% Female 50%

Age · peak 25-34

13-179%

18-2428%

25-3432%

35-4417%

45+14%

Top geographies

Australia45%
United States18%
United Kingdom9%
New Zealand6%
Canada3%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Bonafide with Luke Bona's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

Patreon

Amazon Affiliate

Epidemic Sound

Shopify

AG1

Surfshark

NordVPN

Incogni

Robinhood

About

Tired of sanitised news? Bonafide with Luke Bona is the unfiltered voice of everyday Australia. After decades in national radio, Luke brings his legendary no-BS approach to the podcast world. We tackle the real issues the mainstream media ignores: Australian politics, the cost of living, motoring, technology, culture, and the transport industry. From the realities of the road on Truckie Tuesday to wild true crime in the Man Cave, get the raw, unhinged truth you’ve been looking for. No censors. No apologies. Subscribe to join the conversation.