Bob Diff

Bob Diff ✓

YouTube @bobdiffreviews Lifestyle (sociology) 📍 United States
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Subscribers
47.2K
🔥 Buzz rank
#2,282 ▼363
Total Views
28.54M
Videos
426
Channel age
9 yrs
Est. monthly earnings
$10.5K – $20.3K
📊 Content format · share of recent views
10%
▶️ 90%
⚡ Shorts 10%  ·  ▶️ Long-form 90% — brands place & price integrations differently across the two.
How we estimate
~3.03M recent monthly views × an estimated ad RPM of $3.85–$7.43 per 1,000 views — adjusted for Lifestyle (sociology) content and a US audience. About 10% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $126K – $243.1K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

My insane DoorDash order that I didn’t pay for! Food haul from the Angry Goat Pub in Rochester, NY957.4K views My insane DoorDash order that I didn’t pay for! Food haul from the Angry Goat Pub in Rochester, NY Rating all of the Costco Burger Patties: Regular vs Grass-Fed vs Wagyu #CostcoFinds #burger #wagyu361.1K views Rating all of the Costco Burger Patties: Regular vs Grass-Fed vs Wagyu #CostcoFinds #burger #wagyu Trying the “famous” grocery store fish fry from Tops Markets #rochesterny #foodreview #fishfry310.8K views Trying the “famous” grocery store fish fry from Tops Markets #rochesterny #foodreview #fishfry Frozen Slider Showdown: White Castle vs Walmart vs QuickSteak Taste Test #FoodReview #TasteTest182.1K views Frozen Slider Showdown: White Castle vs Walmart vs QuickSteak Taste Test #FoodReview #TasteTest

📈 Performance

Typical video
20.4K–35.8K views
Median 30.4K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
7.2× / week
Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.
97.9K
Avg views / video
4.1K
Avg likes
112
Avg comments
4.34%
Engagement rate
7.2
Uploads / week
67K
Lifetime avg / video
605
Views / subscriber
10%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2016 — 9 years ago.
🏆Ranked #5,834 among all influencers on SocialDB.
🎯Top Lifestyle (sociology) influencer — #1,160 in the niche.
👁️Averages 97.9K views per video.
📤Posts about 7.2× per week.
💬4.34% engagement rate.
🚀Gained 1K subscribers in the last 7 days.
📱10% of recent uploads are Shorts.

🛡️ Audience credibility

66/100 Good
  • Est. 79% real, active audience · Medium fake-follower risk.
  • Views far exceed subscriber count — strong reach beyond their core base.
  • 4.34% engagement — around average for this size.
Est. authentic audience
79%
Fake-follower risk
Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 19% Female 81%
Age · peak 25-34
13-179%
18-2428%
25-3432%
35-4417%
45+14%
Top geographies
  • United States46%
  • United Kingdom8%
  • Canada7%
  • Australia4%
  • India5%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Bob Diff's audience is most likely to respond to — from detected sponsorships in this niche.

Amazon Affiliate Keeps Patreon Shopify Nebula BetterHelp Audible Genshin Impact Surfshark Incogni

About

Contact:

📸 Gallery

Rating Stouffer’s and Walmart Lasagna #walmartfinds #lasagna #frozenfood #foodreview #tastetest Rating Bettergoods Pizzas from Walmart - Part 1, Wood Fired Mushroom & Truffle | Pepperoni & Ricotta My DoorDash Photography order that I didn't pay for! From the Busy Bee Restaurant in Rochester, NY Trying Special Occasions Sweets by Tanya in Rochester, NY. #rochesterny #dessert #foodreview #shorts Trying Red’s Birria Burritos from Costco #costco #costcofinds #tastetest #burrito #foodreview #short Trying Taco Bell’s new Fajita menu plus the Enchirito #tacobell #foodreview #fastfood #tastetest Trying the new Beef & Chicken Fajita kit from Costco #costco #costcofinds #foodreview #fajitas Trying the “famous” steak sub from Pino’s Deli in Rochester, NY #foodreview #cheesesteak #shorts

Recent videos

Rating Stouffer’s and Walmart Lasagna #walmartfinds #lasagna #frozenfood #foodreview #tastetest
20.4K views · 10 days ago
Rating Bettergoods Pizzas from Walmart - Part 1, Wood Fired Mushroom & Truffle | Pepperoni & Ricotta
35.8K views · 11 days ago
My DoorDash Photography order that I didn't pay for! From the Busy Bee Restaurant in Rochester, NY
23.6K views · 12 days ago
Trying Special Occasions Sweets by Tanya in Rochester, NY. #rochesterny #dessert #foodreview #shorts
10.2K views · 13 days ago
Trying Red’s Birria Burritos from Costco #costco #costcofinds #tastetest #burrito #foodreview #short
45.4K views · 14 days ago
Trying Taco Bell’s new Fajita menu plus the Enchirito #tacobell #foodreview #fastfood #tastetest
61.1K views · 15 days ago
Trying the new Beef & Chicken Fajita kit from Costco #costco #costcofinds #foodreview #fajitas
37.3K views · 16 days ago
Trying the “famous” steak sub from Pino’s Deli in Rochester, NY #foodreview #cheesesteak #shorts
38.5K views · 17 days ago
Finally trying Home Run Inn's Chicago Tavern-Style Frozen Pizza! 🍕#pizza #PizzaReview #frozenpizza
57.7K views · 18 days ago
My insane DoorDash order that I didn’t pay for! Food haul from the Angry Goat Pub in Rochester, NY
957.4K views · 19 days ago
I asked a local bakery to surprise me with $100 worth of desserts. This is what I got! #bakery
23.6K views · 20 days ago
Trying “Spam” Musubi from Costco #costco #costcofinds #musubi #spammusubi #foodreview
42K views · 21 days ago

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

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