Beauty Beyond 40 ✓

YouTube @beautybeyond40 Lifestyle (sociology) 📍 United States

Visit YouTube 💰 Sponsor Beauty Beyond 4… 🤝 Collab with Beauty Beyond 4… 🎤 Book Event Appearance ⚔ Compare ☆ Watch Own this channel?

Subscribers

148K

🔥 Buzz rank

#43,415 ▼31407

Total Views

10.18M

Videos

687

Channel age

11 yrs

Est. monthly earnings

$215 – $415

📊 Content format · share of recent views

⚡ 23%

▶️ 77%

⚡ Shorts 23% · ▶️ Long-form 77% — brands place & price integrations differently across the two.

How we estimate

~72.6K recent monthly views × an estimated ad RPM of $3.85–$7.43 per 1,000 views — adjusted for Lifestyle (sociology) content and a US audience. About 23% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $2.6K – $5K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

126.2K views Meet the IRIS Laser from MimiSilk for Wrinkles, Texture, Pores, and Tone #beautybeyond40 #irislaser

16.4K views Don't Buy The Wrong LED Mask! Current Body Series 2 Masks Reviewed

12.5K views I Tried MimiSilk IRIS 1450nm Fractional Laser Device: At-Home Treatment of Wrinkles, Pores & Texture

12.4K views NEW ZIIP Halo 2.0 - Should You Upgrade? Includes Demos and Before & Afters For Mature Skin

▶️ Featured Video

16.4K views

📈 Performance

Typical video

2.2K–4.9K views

Median 3.1K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

2.5× / week

Most active on Wednesdays — consistent output keeps an engaged, sponsor-ready audience.

6.8K

Avg views / video

149

Avg likes

Avg comments

2.7%

Engagement rate

2.5

Uploads / week

14.8K

Lifetime avg / video

Views / subscriber

23%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2015 — 11 years ago.

🏆Ranked #3,767 among all influencers on SocialDB.

🎯Top Lifestyle (sociology) influencer — #660 in the niche.

👁️Averages 6.8K views per video.

📤Posts about 2.5× per week.

💬2.7% engagement rate.

📱23% of recent uploads are Shorts.

🏅Earned the Silver Play Button for passing 100K subscribers.

🛡️ Audience credibility

64/100 Good

Est. 78% real, active audience · Medium fake-follower risk.
2.7% engagement — around average for this size.

Est. authentic audience

78%

Fake-follower risk

Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 26% Female 74%

Age · peak 18-24

13-1711%

18-2430%

25-3429%

35-4419%

45+11%

Top geographies

United States46%
United Kingdom8%
Canada7%
Australia4%
India5%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Beauty Beyond 40's audience is most likely to respond to — from detected sponsorships in this niche.

Amazon Affiliate

Keeps

Patreon

Shopify

Nebula

BetterHelp

Audible

Incogni

Epidemic Sound

Genshin Impact

About

I’m Trina 👋 I’m a 50+ Beauty Device Expert based in Los Angeles. I test at-home devices for a living and use them as alternatives to injectables. I tell you what devices are worth it and which ones to skip, and help you build an at-home device routine based on your skin concerns. Thank you for watching! You can also find me online on Instagram: @trinaalbus, Facebook: "Beauty Beyond 40 by Trina Albus" and TikTok: @trinaalbus. Contact me for business purposes at .