Aayu and Vanu ✓

YouTube @aayuandvanu Lifestyle (sociology) 📍 India

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Subscribers

4.07M

🔥 Buzz rank

#566 ▲10357

Total Views

3.81B

Videos

1.5K

Channel age

4 yrs

Est. monthly earnings

$2.2K – $5.1K

📊 Content format · share of recent views

⚡ 94%

⚡ Shorts 94% · ▶️ Long-form 6% — brands place & price integrations differently across the two.

How we estimate

~22.47M recent monthly views × an estimated ad RPM of $0.97–$1.86 per 1,000 views — adjusted for Lifestyle (sociology) content and a IN audience. About 94% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $26.4K – $61.7K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

4.88M views Going With Maskara Vibe 🎵😍 #aayuandvanu #shorts #youtubeshorts #trending #Maskara #MainVaapasAaunga

3.47M views Our Latest Transition 💇‍♀️🤩🥰 #aayuandvanu #shorts #ytshorts #youtubeshorts #viral #trending

2.74M views Mini Vlog 648 - GRWM For Kids Party 😍🥰😎 #aayuandvanu #shorts #youtubeshorts #trending #grwm

2.38M views Aayu Vanu Ki Demand Pe 🎵🤩😍 #aayuandvanu #shorts #youtubeshorts #trending #Maskara #MainVaapasAaunga

▶️ Featured Video

511.7K views

📈 Performance

Typical video

142.4K–394.5K views

Median 275.7K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

6.5× / week

Most active on Tuesdays — consistent output keeps an engaged, sponsor-ready audience.

808.5K

Avg views / video

9.3K

Avg likes

442

Avg comments

1.21%

Engagement rate

6.5

Uploads / week

2.62M

Lifetime avg / video

936

Views / subscriber

94%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2021 — 4 years ago.

🏆Ranked #468 among all influencers on SocialDB.

🎯Top Lifestyle (sociology) influencer — #50 in the niche.

👁️Averages 808.5K views per video.

📤Posts about 6.5× per week.

💬1.21% engagement rate.

🚀Gained 10K subscribers in the last 7 days.

📱94% of recent uploads are Shorts.

🛡️ Audience credibility

76/100 Good

Est. 85% real, active audience · Low fake-follower risk.
Healthy view-through — roughly 20% of subscribers watch each video.
1.21% engagement — around average for this size.

Est. authentic audience

85%

Fake-follower risk

Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 18% Female 82%

Age · peak 25-34

13-179%

18-2428%

25-3432%

35-4417%

45+14%

Top geographies

India58%
United States12%
United Kingdom5%
Pakistan4%
United Arab Emirates3%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Aayu and Vanu's audience is most likely to respond to — from detected sponsorships in this niche.

Amazon Affiliate

Keeps

Patreon

Shopify

Nebula

BetterHelp

Audible

Genshin Impact

Surfshark

Incogni

About

Welcome to our channel 'Aayu and Vanu', we are here to share happiness, entertain you all and share some motivational stories which will make you feel good...😊🥰.
Short and motivational stories, vlogs, challenges, games, activities and learning.

Please do support us by subscribing to our channel and by watching and sharing our videos.

Follow us on Instagram- https://www.instagram.com/aayu_and_vanu

Parents friendly & safe channel.