🤝
Make a deal with 48 Hours
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Subscribers
2.5M
Total Views
1.4B
Videos
2.4K
Channel age
13 yrs
Known for
▶️ Featured Video
2.1M views
🎯 Reach quality
Subscriber activation · Exceptional
20.1%
Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.
Recent vs all-time
-12%
Recent videos average 507.4K vs an all-time 579.5K/video — holding steady around its all-time norm.
📈 Performance
Typical video
56.3K–801.4K views
Median 300.1K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
5.3× / week
Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.
507.4K
Avg views / video
5.8K
Avg likes
778
Avg comments
5.3
Uploads / week
579.5K
Lifetime avg / video
557
Views / subscriber
1%
Shorts (recent views)
1h 9m
Typical video length
💡 Facts
🗓️Joined YouTube in 2013 — 13 years ago.
🏆Ranked #1,706 among all influencers on SocialDB.
🎯Top Entertainment influencer — #196 in the niche.
👁️Averages 507.4K views per video.
📤Posts about 5.3× per week.
🚀Gained 10K subscribers in the last 7 days.
🏅Earned the Gold Play Button for passing 1M subscribers.
💚 Brand affinity
EstimatedBrands 48 Hours's audience is most likely to respond to — from detected sponsorships in this niche.
Shopify
About
True crime. Real justice. "48 Hours" investigates the most intriguing crime and justice cases that touch on all areas of the human experience including greed and passion. "48 Hours," which premiered in 1988, has developed a rich history of original reporting and impact journalism that has helped exonerate wrongly convicted people, caused cold cases to be reopened and solved, and along the way changed lives.
For licensing inquiries, contact:
📸 Gallery
Recent videos
Evil Tools | “48 Hours" Full Episodes
48.6K views · 4 days ago
Luigi Mangione's Guilty Plea, Explained | Case by Case | "48 Hours" Podcast
22.6K views · 4 days ago
The impact Lindsay Clancy's trial may have on conversations around maternal mental illness #shorts
15.4K views · 5 days ago
Treating Lindsay Clancy | Case by Case | "48 Hours" Podcast
69K views · 5 days ago
Caught in the Crossfire (Part 1 & 2) | Full Episodes
239K views · 6 days ago
Death at Soho House | Full Episode
689.2K views · 8 days ago
Solid Proof | “48 Hours" Full Episodes
350K views · 11 days ago
Inside Lindsay Clancy's Home | Case by Case | "48 Hours" Podcast
250.8K views · 12 days ago
Chasing Catherine Shelton (Part 1 & 2) | Full Episodes
390.7K views · 13 days ago
Secrets from the Grave | Full Episode
522.7K views · 15 days ago
Stranger Danger | “48 Hours" Full Episodes
510.4K views · 18 days ago
Lindsay Clancy trial: Patrick Clancy takes the stand | Case by Case | "48 Hours" Podcast
130.6K views · 19 days ago
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Frequently asked questions
How much does 48 Hours charge for a sponsorship?
48 Hours hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact 48 Hours for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify 48 Hours, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many subscribers does 48 Hours have?
48 Hours has 2,520,000 subscribers on YouTube.
✉ Message 48 Hours
Reaching out to influencers is a Pro feature. Upgrade to message any influencer directly — perfect for brands and agencies booking sponsorships.
- ✓ Message any influencer from their listing
- ✓ The influencer gets notified by email
- ✓ Manage every conversation in one inbox
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🎤 Event / appearance with 48 Hours
Booking an event / appearance is a Pro feature. Upgrade to book 48 Hours for an in-person or virtual appearance — payment held safely in escrow until the event is done.
- ✓ Book them for events, livestreams, panels & more
- ✓ 48 Hours gets notified by email
- ✓ Fee held in escrow, released after the appearance
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🚀
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