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⭐5M influencer listings 🏢60K sponsor listings 🌍75.2B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋2.2M Bluesky creators 🎙️1.2M podcast creators 🟣860.9K Twitch creators 🐘166.3K Mastodon creators 📈128.2K Pinterest creators 🥊123.8K Kick creators 𝕏105.6K X creators ▶️90.5K YouTube creators ✈️61.2K Telegram creators 🎵44.4K TikTok creators 🎮9.1K Discord creators 🎬4.4K Rumble creators 📈2.5K Substack creators 🧵1.8K Threads creators ⭐5M influencer listings 🏢60K sponsor listings 🌍75.2B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋2.2M Bluesky creators 🎙️1.2M podcast creators 🟣860.9K Twitch creators 🐘166.3K Mastodon creators 📈128.2K Pinterest creators 🥊123.8K Kick creators 𝕏105.6K X creators ▶️90.5K YouTube creators ✈️61.2K Telegram creators 🎵44.4K TikTok creators 🎮9.1K Discord creators 🎬4.4K Rumble creators 📈2.5K Substack creators 🧵1.8K Threads creators
Lonely Planet

Lonely Planet✓

X @lonelyplanet
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🔄 Data last refreshed 7 hours ago
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Make a deal with Lonely Planet

🔒 Paid proposals held safely in escrow — released only when the work's approved.

📣Sponsored postOne tweet with your link and creative. $52,899→ 🧵Sponsored threadA multi-tweet thread — X rewards long-form, threads out-reac… $132,248→ 🎬Sponsored video postA dedicated video tweet — X pushes video hard, so it gets pr… $74,059→ 📌Pinned postA sponsored post pinned to the top of my profile for the mon… $158,697/mo→ 📍Post + pin comboA sponsored post that also stays pinned for a set number of … $84,638→ 🔁Repost / quote-tweet packageI repost or quote-tweet your posts through the month — distr… $105,798/mo→ 🔗Bio link placementYour link in my bio for the month — X allows only one, so it… $79,349/mo→ 🎙️X Spaces appearance / hostI host or feature you in an X Space (live audio) — a branded… $105,798→ 🤝Cross-promo / mutual shoutoutWe shout each other out — a value swap between accounts. Swap→ 🎬UGC HireBranded content for your own channels & ads from $23,143→ 🎙️Podcast guest spotInvite Lonely Planet onto your podcast (~45 min, remote) $23,143→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $1,500/hr→

Every booking is a normal escrow-protected deal.

Followers
6.6M
Posts
137.6K
Following
575.1K
Account age
18 yrs
🎁 Free analysisfor Lonely Planet
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

Known for

It’s here: THE LONELY PLANET APP, available now in the US, UK and Australia ✈️🧳 We’re building the ultimate travel companion. Download now to unlock free premium access to our destination guides: https://t.co/spXtjLXQ6e 30.8K views It’s here: THE LONELY PLANET APP, available now in the US, UK and Australia ✈️🧳 We’re building the ultimate travel companion. Download now to unlock free premium access to our destination guides: https://t.co/spXtjLXQ6e

📊 Post performance

30.8K
Avg views / post
0.5%
Reach vs followers
Jun 2008
On X since

🔥 Top post: It’s here: THE LONELY PLANET APP, available now in the US, UK an · 30.8K views

📊 Activity & format

Posting cadence
0.03 / week
A lower-frequency account — each post lands with more weight.
Content mix
Mostly images
Recent: 3 video · 10 image · 5 text.
Follower / following
11×
Follows 575.1K back. A strong ratio — an audience that follows them, not a follow-for-follow network.
Verification
✓ X Premium
A paid X Premium (Blue) verified account.

Recent posts

View on X ↗
▶ 🔥 Top post It’s here: THE LONELY PLANET APP, available now in the US, UK and Australia ✈️🧳 We’re building the ultimate travel companion. Download now to unlock free premium access to our destination guides: https://t.co/spXtjLXQ6e 30.8K❤ 53🔁 189
There's so much to learn about El Salvador. Lonely Planet guidebook author Paige R. Penland plans out your four-day getaway to its 🌊 coastal waters, 🏘 quaint towns and 🌋 volcanoes. ❤ 1.3K🔁 265 Prince Harry is encouraging vacationers to consider sustainable options while planning their next trip ❤ 578🔁 147 There are plenty of wild, pristine landscapes to explore. Here’s a rundown on Alaska’s 8 national parks. https://t.co/XU8cAHVsCO ❤ 654🔁 83 There are plenty of wild, pristine landscapes to explore. Here’s a rundown on Alaska’s 8 national parks. https://t.co/RT9IXlugdI ❤ 860🔁 119 Guess where? ❤ 1.3K🔁 291 Morocco is home to the world's most diverse cuisines. ❤ 721🔁 364 You can now rent the house BTS used to film their reality TV series ❤ 10.2K🔁 2.8K These lions are enjoying the absence of visitors in Kruger National Park - https://t.co/lEEwWSy86Z ❤ 782🔁 151 Bored in self-isolation? Why not learn Korean online with K-pop band BTS - https://t.co/amoy0gB4dL ❤ 1.1K🔁 353 New York unveils its piece of the 'Connect, BTS' global art project #bts - https://t.co/sty7X9moIZ ❤ 5.1K🔁 1.6K ▶ The world's most beautiful libraries 😍 #WorldBookDay ❤ 1.2K🔁 656

💡 Facts

🗓️Joined X in 2008 — 18 years ago.
👁️Averages 30.8K views per post.
📤Posts about 0× per week.
💬0.04% engagement rate.
🏅Earned the 5M Followers for passing 5M followers.

🕵️ Fake follower check

Estimated
46/100
Fair Credibility score
69%
Mixed Real audience
Medium Fake-follower risk
High Data confidence
  • Est. 69% real, active audience · Medium fake-follower risk.
  • Low engagement (~0.5% of followers engage each post) — a sign of an inflated or inactive audience.
  • Organic base — far more followers than accounts it follows.
  • Verified account.
  • Established account (18+ years old).
  • 0.04% engagement — below the ~8.1% typical for this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

About

Our Guides. Your Stories.

📸 Gallery

It’s here: THE LONELY PLANET APP, available now in the US, UK and Australia ✈️🧳 We’re building the ultimate travel companion. Download now to unlock free premium access to our destination guides: https://t.co/spXtjLXQ6e There are plenty of wild, pristine landscapes to explore. Here’s a rundown on Alaska’s 8 national parks. https://t.co/XU8cAHVsCO There are plenty of wild, pristine landscapes to explore. Here’s a rundown on Alaska’s 8 national parks. https://t.co/RT9IXlugdI Guess where? These lions are enjoying the absence of visitors in Kruger National Park - https://t.co/lEEwWSy86Z Bored in self-isolation? Why not learn Korean online with K-pop band BTS - https://t.co/amoy0gB4dL New York unveils its piece of the 'Connect, BTS' global art project #bts - https://t.co/sty7X9moIZ The world's most beautiful libraries 😍 #WorldBookDay

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

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Frequently asked questions

How much does Lonely Planet charge for a sponsorship?
Lonely Planet hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Lonely Planet for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Lonely Planet, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does Lonely Planet have?
Lonely Planet has 6,612,325 followers on X.

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