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Second Nature

Second Nature

Substack @secondnaturemedia Sports
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Make a deal with Second Nature

🔒 Paid proposals held safely in escrow — released only when the work's approved.

📣Sponsored placementThe primary sponsor slot at the top of a regular issue — you… $40→ 📝Sponsored post (editorial)A full post written in my voice featuring your product — new… $72→ 📧Dedicated sendA whole solo email to my list about you — the entire inbox m… $104→ 🔖Classified / footer adA short text ad in the footer of an issue — the affordable e… $20→ 📦Package / presenting sponsorRecurring placements across several issues — "brought to you… $120/mo→ ⭐Paid recommendationI recommend your newsletter or product to my subscribers via… $48→ 🔗Affiliate / commissionOngoing affiliate mentions in my issues. The monthly fee is … $20/mo→ 🤝Cross-promo swapWe recommend each other to our lists — a value swap between … Swap→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

Every booking is a normal escrow-protected deal.

Subscribers
2K
Account age
2 yrs
🎁 Free analysisfor Second Nature
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

💡 Facts

🗓️Joined Substack in 2024 — 2 years ago.
📤Posts about 1× per week.
💬0.2% engagement rate.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 69% Female 31%
Age · peak 18-24
13-1712%
18-2434%
25-3428%
35-4417%
45+9%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
SportsFitnessBetting

💚 Brand affinity

Estimated

Brands Second Nature's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Steamcommunity Treatstream Tipme Surfshark Ceneka Threads Bestbuy Wixsite Discordapp

About

The business of outdoor.

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

The Cycle Touring Life The Cycle Touring Life 46% Daft on Draft Daft on Draft 45% Kinesis - Stronger is Faster Kinesis - Stronger is Faster 42% Coasting Coasting 42% GM Alex Colovic's Newsletter GM Alex Colovic's Newsletter 41% Zach Bitter Endurance Zach Bitter Endurance 40%

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Frequently asked questions

How much does Second Nature charge for a sponsorship?
Second Nature hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Second Nature for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Second Nature, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many subscribers does Second Nature have?
Second Nature has 2,000 subscribers on Substack.

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🎤 Event / appearance with Second Nature

Booking an event / appearance is a Pro feature. Upgrade to book Second Nature for an in-person or virtual appearance — payment held safely in escrow until the event is done.

  • ✓ Book them for events, livestreams, panels & more
  • ✓ Second Nature gets notified by email
  • ✓ Fee held in escrow, released after the appearance
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