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Expecting Goals

Expecting Goals

Substack @expectinggoals Sports
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Make a deal with Expecting Goals

🔒 Paid proposals held safely in escrow — released only when the work's approved.

📣Sponsored placementThe primary sponsor slot at the top of a regular issue — you… $40→ 📝Sponsored post (editorial)A full post written in my voice featuring your product — new… $72→ 📧Dedicated sendA whole solo email to my list about you — the entire inbox m… $104→ 🔖Classified / footer adA short text ad in the footer of an issue — the affordable e… $20→ 📦Package / presenting sponsorRecurring placements across several issues — "brought to you… $120/mo→ ⭐Paid recommendationI recommend your newsletter or product to my subscribers via… $48→ 🔗Affiliate / commissionOngoing affiliate mentions in my issues. The monthly fee is … $20/mo→ 🤝Cross-promo swapWe recommend each other to our lists — a value swap between … Swap→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

Every booking is a normal escrow-protected deal.

Subscribers
6K
Account age
2 yrs
🎁 Free analysisfor Expecting Goals
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

💡 Facts

🗓️Joined Substack in 2024 — 2 years ago.
📤Posts about 1.9× per week.
💬0.37% engagement rate.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 70% Female 30%
Age · peak 18-24
13-1711%
18-2433%
25-3432%
35-4416%
45+8%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
SportsFitnessBetting

💬 Newsletter engagement

Measured

Real reader activity from the last 12 posts — reactions, comments and restacks are public on every Substack post.

22
❤ avg reactions / post
1
💬 avg comments / post
3
🔁 avg restacks / post
0.37%
Strongreaction rate
Free issues (reach the whole list) vs paywalled
25% free

Mostly paywalled — the free issues are the sponsor-reachable surface.

💚 Brand affinity

Estimated

Brands Expecting Goals's audience is most likely to respond to — from detected sponsorships in this niche.

Treatstream Steamcommunity Keeps Tipme Whatnot Surfshark Linkedin Discordapp Threads Dubby

About

Studies in Soccer Analytics from Michael Caley

📮 Recommends

From Substack

Expecting Goals publicly recommends these newsletters to its readers — a real signal of shared audience and strong collab targets.

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Frequently asked questions

How much does Expecting Goals charge for a sponsorship?
Expecting Goals hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Expecting Goals for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Expecting Goals, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many subscribers does Expecting Goals have?
Expecting Goals has 6,000 subscribers on Substack.

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