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This Matters

This Matters

Podcast news
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Make a deal with This Matters

🔒 Paid proposals held safely in escrow — released only when the work's approved.

🎙️Mid-roll host-read adA ~60s host-read ad in the middle of an episode — the premiu… from $20→ ⏱️Pre-roll host-read adA ~15–30s host-read ad at the very start of an episode. from $12→ 🔚Post-roll host-read adA host-read ad at the end of an episode — the affordable ent… from $11→ ⭐Full-episode sponsorshipAn entire episode presented by your brand — "brought to you … $60→ 📦Series package (3+ episodes)A host-read ad across several episodes at a package rate. $90→ 🎤Guest spot for your expertYour founder or expert comes on as an interview guest — bran… $50→ 🔗Show-notes / description linkYour link in the episode description + a pinned mention, for… $20/mo→ 🤝Cross-promo / trailer swapWe run each other's trailers — a value swap between shows. Swap→ 🎬UGC HireBranded content for your own channels & ads from $50→ 🎙️Get booked on this podcastAppear as a paid guest on this show $25→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

Every booking is a normal escrow-protected deal.

Ratings
N/A
Episodes
1.1K
Cadence
1 ep/wk
Latest episode
6 months ago
🎁 Free analysisfor This Matters
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

💡 Facts

📤Posts about 1× per week.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 52% Female 48%
Age · peak 18-24
13-174%
18-2430%
25-3429%
35-4420%
45+17%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands This Matters's audience is most likely to respond to — from detected sponsorships in this niche.

Truthsocial Whop

About

The world is changing every day. Now, more than ever, these questions matter. What's happening? And why should you care? This Matters, a daily news podcast from the Toronto Star, aims to answer those questions, on important stories and ideas, every day, Monday to Friday. Hosts Saba Eitizaz and Ed Keenan talk to their fellow journalists, experts and newsmakers about the social, cultural, political and economic stories that shape your life.

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

The Kim Monson Show The Kim Monson Show 46% The Daily Slice The Daily Slice 45% American Fever Dream American Fever Dream 45% Louder With Crowder Louder With Crowder 43% American Democracy Minute American Democracy Minute 41% The Alan Nathan All-Stars The Alan Nathan All-Stars 41%

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Frequently asked questions

How much does This Matters charge for a sponsorship?
This Matters hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact This Matters for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify This Matters, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.

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